PRIVACY AT THE WALT DISNEY WORLD RESORT, THE DISNEYLAND RESORT, AND AULANI, A DISNEY RESORT & SPA, AND ON DISNEY CRUISE LINE VACATIONS

FREQUENTLY ASKED QUESTIONS

We may collect information from you in a variety of ways and using different products and technologies during your visit to the Walt Disney World Resort, the Disneyland Resort, and Aulani, a Disney Resort & Spa, and on Disney Cruise Line vacations (collectively, the “Parks and Experiences”). We value our Guests and are dedicated to treating your personal information with care and respect. This page provides answers to frequently asked questions about Guest privacy at the Parks and Experiences. Unless otherwise stated at the time of collection, the personal information we collect from our Guests at the Parks and Experiences is handled in accordance with our privacy policy and any applicable supplemental privacy notices. Please be aware that third-party suppliers or operating participants may independently collect personal information from you in connection with your visit, subject to their own privacy policies and notices, and any additional notices we may provide.

WHY DO THE PARKS AND EXPERIENCES COLLECT PERSONAL INFORMATION DURING MY VISIT?

We may use various technologies during your visit to the Parks and Experiences to collect information for the following purposes:

  • To provide you with the experiences, products, and services you request, view, engage with, or purchase;
  • To determine your location and enable interactive features;
  • To personalize your experiences, content, advertisements, offers, or recommendations;
  • To capture and deliver Disney PhotoPass photos and videos;
  • To allow you to connect with other Guests if you elect to do so;
  • To communicate with you about your account or transactions and send you information or request feedback from you;
  • To operate, analyze, optimize, develop, or improve our products, services, experiences, and operations; and
  • For other purposes as further explained in our privacy policy.

WHAT TECHNOLOGIES DO THE PARKS AND EXPERIENCES USE TO COLLECT PERSONAL INFORMATION DURING MY VISIT?

We may collect information from you in a variety of ways and using different products and technologies during your visit. For example, the Parks and Experiences may offer ways to simplify Guest entry to various parks, hotel rooms, staterooms, and experiences, redeem Guest entitlements, make purchases at select locations, deliver Disney PhotoPass photos and videos, enable interactive features, and personalize experiences, content, and recommendations. Guests may choose to participate using one or more available technologies that deliver these benefits, such as through the purchase and use of MagicBand, MagicBand+, or DisneyBand+ products, or through the use of our mobile apps (including by creating a MagicMobile Pass).

Availability and specific features may vary depending on the experiences with which you choose to engage or the products or services you purchase, as well as the specific Resort, park, hotel, experience, ship, or destination that you visit.

CAN YOU TRACK MY LOCATION DURING MY VISIT?

Certain technologies may allow us to determine the location of Guests who choose to use or wear such products. For example, we may be able to ascertain the location of Guests who choose to use or wear MagicBand, MagicBand+, or DisneyBand+ products while visiting the Parks and Experiences, or of Guests who choose to enable Location Services or Bluetooth in our apps.

IS PERSONAL INFORMATION FROM MY VISIT SHARED?

Members of The Walt Disney Family of Companies may use personal information collected during your visit for the purposes described above and in our privacy policy. We may share personal information with third parties outside The Walt Disney Family of Companies in the circumstances described in our privacy policy, including to companies performing services or fulfilling product orders on our behalf and when you direct us to share your information with a third party.

WHAT CONTROLS OR CHOICES DO I HAVE WITH RESPECT TO PERSONAL INFORMATION COLLECTED FROM ME DURING MY VISIT?

In many cases, Guests can choose how they engage with us during their visit, but certain products, product features, experiences, or services may not be available unless Guests choose to use or enable certain products or technologies. For example, Guests who choose not to purchase and use MagicBand, MagicBand+, or DisneyBand+ products or use our mobile apps when they visit the Parks and Experiences may not have access to certain experiences or services, such as automated delivery of photos to the Guest’s Disney account and certain interactive or personalized experiences.

Our privacy policy further describes the controls and choices you may have with respect to our collection, use, and sharing of your personal information.

HOW DO YOU KEEP PERSONAL INFORMATION SECURE?

The security, integrity and confidentiality of your personal information are extremely important to us. We have implemented technical, administrative, and physical security measures that are designed to protect Guest information from unauthorized access, disclosure, use, and modification. From time to time, we review our security procedures to consider new technology and methods, as appropriate. Please be aware that, despite our best efforts, no security measures are perfect or impenetrable.

INFORMATION ABOUT SPECIFIC PRODUCTS AND TECHNOLOGIES

RF CARDS AND MAGICBAND, MAGICBAND+, AND DISNEYBAND+ PRODUCTS

MagicBand, MagicBand+, and DisneyBand+ products, Key to the World Cards, Admission Cards, and Disney PhotoPass Cards are radio frequency (RF) technology-enabled devices. Click here to learn more about how RF Cards and MagicBand, MagicBand+, and DisneyBand+ products work.

IN-ROOM CONNECTED DEVICES

From time to time, we may make certain connected devices available for your use in your Disney Resort room or hotel room. More information about such devices may be provided by your Disney Resort or hotel.

TICKET TAG SERVICE AT THE WALT DISNEY WORLD RESORT

We offer the convenience of Ticket Tag at the entrance of many of our theme parks and water parks. Ticket Tag helps to facilitate ease of re-entry into our Parks and helps prevent fraud.

In order to use Ticket Tag, you simply place your finger on a reader. The system, which utilizes the technology of biometrics, takes an image of your finger, converts the image into a unique numerical value, and immediately discards the image. The numerical value is recalled when you use Ticket Tag with the same ticket to re-enter or visit another Park. Ticket Tag does not store fingerprints.

If you do not want to use Ticket Tag, you can simply carry and show a photo ID that matches the name identified with your ticket. Contact Guest Relations for assistance with this process.

WHERE CAN I GET MORE INFORMATION?

You can learn more about our privacy and data collection policies by visiting our privacy policy. As of July 21, 2022, this page replaces the “My Disney Experience – Frequently Asked Questions” that had been located on https://disneyworld.disney.go.com/faq/my-disney-experience/my-magic-plus-privacy/ and equivalent pages in other languages.

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